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Cookie Policy

Retailrus Ltd. / Niftipay
Version 1.0
Effective Date: March 23, 2026

1. Introduction

This Cookie Policy explains how Retailrus Ltd. (“Retailrus,” “we,” “our,” or “us”) uses cookies and similar technologies on Niftipay websites, landing pages, dashboards, and related online services (the “Site” or “Services”).

This Cookie Policy should be read together with the Retailrus Group Privacy Policy and the Niftipay Terms and Conditions.

Retailrus Ltd. is the operator of Niftipay and is the entity responsible for this Site unless otherwise stated in writing.

2. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help websites function, improve security and performance, remember user preferences, and, where permitted, support analytics and measurement.

We may also use similar technologies, such as pixels, tags, SDKs, local storage, and device identifiers. For simplicity, this Policy refers to all of these as “cookies” unless a distinction is required.

3. Why We Use Cookies

We use cookies and similar technologies for the following purposes:

  • to make the Site and Services work properly;
  • to maintain security and protect against fraud or misuse;
  • to remember settings and improve usability;
  • to understand how the Site is used and improve performance;
  • to support service operations, diagnostics, and reliability;
  • where permitted, to measure the effectiveness of communications or marketing activity.

4. Legal Basis for Using Cookies

Where cookies are strictly necessary to provide the Site or a service you have requested, we use them on the basis that they are necessary for the functioning and security of the Services.

Where cookies are not strictly necessary, including analytics, preference, functional enhancement, and marketing cookies where applicable, we rely on your consent where required by applicable law.

You may withdraw or update your cookie preferences at any time through our cookie settings tool or browser settings, subject to technical limitations.

5. Categories of Cookies We Use

A. Strictly Necessary Cookies

These cookies are required for the Site or Services to function and cannot be switched off in our systems where they are essential to provide the service requested.

They may be used for:

  • load balancing;
  • authentication and session management;
  • security and fraud prevention;
  • network management;
  • remembering privacy or cookie choices;
  • maintaining essential service functionality.

These cookies do not require consent where they are strictly necessary for the requested service.

B. Functional / Preference Cookies

These cookies allow the Site to remember settings and choices you make, such as language, interface preferences, or region.

These cookies are used only where appropriate and, where required by law, only with your consent.

C. Analytics / Performance Cookies

These cookies help us understand how visitors interact with the Site, such as which pages are visited, how users move through the Site, and whether errors occur.

We use this information to improve the Site, user experience, reliability, and performance.

Where required by law, these cookies are used only with your consent.

D. Marketing / Measurement Cookies

We may use cookies or similar technologies to measure the effectiveness of marketing communications, referral activity, or campaign performance.

Where these technologies are not strictly necessary, they will be used only with your consent.

Niftipay does not currently rely on advertising-heavy cookie practices as a core part of its website model. If this changes, this Policy and the cookie settings tool will be updated accordingly.

6. Third-Party Cookies

Some cookies may be set by third-party service providers that support our website, infrastructure, analytics, communications, or embedded functionality.

Examples may include:

  • website hosting or infrastructure services;
  • analytics providers;
  • consent-management tools;
  • embedded media or technical service providers.

Where third-party cookies are not strictly necessary, they will be deployed only where the relevant legal basis exists, including consent where required.

Third-party providers process data under their own terms and privacy notices where applicable. Where relevant, we implement appropriate contractual and data-protection safeguards.

7. Cookie Table

Cookie / Technology Provider Purpose Category Duration Required / Optional
Google Analytics Cookies Google Used to measure website usage, traffic patterns, and visitor interactions in order to improve performance and user experience. Analytics Session to 2 years Optional
Session Cookies Niftipay Used to enable core website functionality, maintain session integrity, support security, and ensure proper operation of the website and dashboard. Strictly Necessary Session Required
Personalization Cookies Niftipay Used to remember user preferences and interface settings, including dashboard display and table configuration choices. Functional Session to 12 months Optional

8. Managing Your Cookie Preferences

You can manage your cookie preferences at any time through:

  • our cookie banner / cookie settings tool; and
  • your browser or device settings.

Please note that blocking or disabling strictly necessary cookies may affect the operation, security, or availability of parts of the Site or Services.

Where consent is required, non-essential cookies will not be set unless and until you provide that consent.

9. Retention

Cookies may remain on your device for different periods depending on whether they are:

  • session cookies, which expire when you close your browser; or
  • persistent cookies, which remain for a defined period or until deleted.

We aim to keep cookie retention periods proportionate to their purpose. Exact durations, where relevant, should be reflected in the cookie table above or in the settings tool.

10. International Data Transfers

Where cookie-related personal data is processed outside the EEA, we will implement appropriate safeguards in accordance with applicable data protection law, which may include Standard Contractual Clauses and supplementary measures where relevant.

Further information is available in the Retailrus Group Privacy Policy.

This Cookie Policy is intended to be read together with our Privacy Policy and reflects our approach under applicable data protection and electronic communications laws, including the GDPR and applicable cookie rules.

11. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in law, technology, vendors, or website functionality.

The latest version will always be published on the Site with an updated effective date.

12. Contact

If you have questions about this Cookie Policy or our use of cookies, please contact:

Retailrus Ltd.
C110602 | VAT: MT32211832
Centris Business Gateway, Level 4/W
Central Business District, Birkirkara, Malta
Email: [email protected] or [email protected]

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